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Portrait of Daniela Parada

Honor Society® member

Daniela Parada

Graphic Product Designer at Moda Nova - Colombia. • Designer for supplies and graphic presentations. • Developed labels, packaging, and graphic presentations for new collections. • Conceptualized branding ideas, color palettes, and product information to enhance market appeal.

  • liberal arts transfer
  • Class of 2026
  • Middleton, WI

Member since March 2025

About

am currently pursuing the Liberal Arts Transfer program at Madison College, with the goal of transferring to the University of Wisconsin-Madison to continue my education. My plan is to combine my previous experience as a graphic designer with a new career in Textile and Fashion Design, taking advantage of the opportunity to diversify my creative and academic skills. This new challenge will allow me to explore the intersection of design and fashion, aligning with the values of scholarship, leadership, service, and character promoted by the Honor Society.

Education

  • Jorge Tadeo Lozano University

    graphic design

    2014 – 2019

Honors and awards

  • Madison College Perfect Honors

    I has achieved a grade point average of 4.00 or better. This accomplishment earns a place on the Dean's List at Madison Area Technical College for the associated term.

Goals and interests

Career goal

Textile design of products

Graduate school interests

University of Wisconsin - Madison

Outside the classroom

In my free time, I enjoy teaching others, working out at the gym, reading, and engaging in creative activities such as designing

Experience

  • Graphic Product Designer

    Moda Nova - Colombia. • Designer for supplies and graphic presentations. • Developed labels, packaging, and graphic presentations for new collections. • Conceptualized branding ideas, color palettes, and product information to enhance market appeal.

    Jul 2022 – Feb 2023

  • freelance graphic designer

    Shein, Remote | One-Month Collaboration Contract • Designed stylish graphic assets and illustrations for the summer collection.

    Oct 2021

  • freelance graphic designer

    Blazer Bar, Remote | One-Month Collaboration Contract • Designed the brand identity, including labels, packaging, and overall branding. • Developed custom-designed garments to promote empowerment through personalized messaging.

    Aug 2021

  • freelance graphic designer

    Bicono, remote • Created engaging digital content for Instagram. • Developed new concepts, illustrations, and photomontages to enhance storytelling and brand engagement.

    Apr 2021 – Jun 2021

  • graphic designer

    Colombia • Designed engaging social media content and executed brand photography. • Created email marketing campaigns and managed website design on Shopify. • Developed catalogs and blog content featuring new fabric samples. • Contributed editorial content for a leading marriage platform.

    Feb 2021 – Jul 2022

  • graphic designer

    • Designed and published content for the company’s social media platforms. • Created graphic assets for the company’s e-commerce website (WordPress). • Conceptualized and designed showcases and storefront displays. • Hired post-internship to develop branding for two new lingerie and swimwear brands.

    Feb 2019 – Dec 2019

Languages

  • English (US) Fluent
  • Spanish Advanced